We started off in the year 1990 with packaging Indian spices like mustard, pepper, cumin seeds, cinnamon, fennel seeds etc. into small quantities and distributing to both Retail and wholesale shops. And from the year 1993, we brought Chicken 65 Masala into the fold and distributed it to our dealers. Following the considerable increase in the sales, we introduced Lemon rice powder, Puliyogare mix powder, Fish fry masala and mutton masala under a new brand "Naveen Masalaa". Naveen Masalaa has always had this desire to ensure "எளிதாய்சமைத்திட!!!! சுவையாய்சாப்பிட!!!!!!" and we are always working towards it by maintaining high standard of quality and taste.
With the gradual but steady growth, we were successfully able to incorporate even more products likes Sambhar powder, Kuzhambu chilli powder, Tomato rice powder, Egg masala, Chicken gravy masala, Mutton gravy masala, Fish gravy masala, Vathal kuzhambu masala & Biryani mix into our brand. With sheer dedication from our team and great support from customers, our demographics expanded from Madurai city to various cities like Paramakudi, Trichy, Ramanathapuram, Keezhakarai, Paramakudi, Thondi, Tenkasi, Kadaiyanallur, Sankaran Kovil, Natham, Kaariyapatti & Aruppukottai. And we are not about to stop here! We plan on expanding the sales to next set of districts through agents. Naveen Masala has got unique, home-flavored, high quality products, which deserves to reach people's taste buds!